Legislation requires that the National Transport Authority “shall for the purposes of promoting public transport, design, develop and secure the implementation of a single brand to be used by all public transport operators providing services in accordance with a public transport services contract with the Authority.”
As part of BusConnects, the exterior and interior of buses, known as the bus livery, has been standardised across different operators in Dublin to give the bus system a modern and consistent look to improve the passenger experience. As part of BusConnects, a new Transport For Ireland (TFI) livery consisting of green, yellow and black paintwork overlaid with white vinyl, providing a standardised, singular design unifying the overall fleet, has been introduced.
This new design, mirroring the same colour palette of the new bus stops, provides a modern and consistent look across the Public Service Obligation (PSO) fleet, and is intended to reinforce the integrated nature of the PSO services, allowing passengers to more easily identify these services alongside other commercial operations.
Careful consideration was given to accessibility needs as part of the new livery design, with a full yellow front on the buses and yellow banding on the entrance door, both designed to assist people with visual impairments.
While newly purchased fleet is painted in the new livery at the manufacturing stage, the rollout of the new livery for the existing fleet is taking a number of years, with the changeover on each vehicle occurring at its next scheduled re-painting date – buses are repainted approximately every four years. In this way, no additional repainting costs are being incurred as part of the livery transition.
The TFI branding has extended to the interior of the new buses as well, with the upholstery of the seats, the floor covering and the sidewalls all incorporating shades of green to align with the green that predominates within the TFI brand. Accessibility features have also been significantly enhanced compared to previous bus designs, with ramps at both the front and centre doorways, wider access passages leading to the permanent wheelchair space, a real-time passenger information display facing the wheelchair user and a prominent and distinctive green moquette incorporating pictograms of priority passengers on the priority seats.